As Halloween approaches, a recent poll reveals intriguing insights into how Canadians are planning to celebrate this spooky season, particularly through spending. According to a survey conducted by Leger, over a quarter of Canadians intend to spend $100 or more on Halloween, with approximately 70% of respondents planning to shell out the same amount as last year on candy and costumes.
Insights from the Poll
The survey, which sampled 1,520 adults across Canada, indicates that the average Halloween-related expenditure is set at $67.65. This figure rises significantly for parents, who anticipate spending an average of $121.57. Unsurprisingly, households with children are more likely to engage in Halloween festivities, as over half of the respondents fall into this category.
However, not everyone is jumping on the Halloween bandwagon. An intriguing 27% of respondents stated they would not spend any money on Halloween this year, highlighting a divide in celebration enthusiasm.
Treat or Trick?
The poll also sheds light on Canadians’ attitudes toward handing out candy. 47% of respondents plan to participate in this beloved tradition, while an equal proportion indicated they would refrain from doing so. Among those who will be giving out treats, more than a third are keeping their candy budget under $20.
Interestingly, the survey found that the majority of parents with children old enough to trick-or-treat expect their kids to partake in the door-to-door ritual. Yet, only 25% of adults indicated that they would celebrate Halloween themselves, suggesting that the holiday’s appeal may be more pronounced among younger generations and families.
Generational Divide
The findings indicate a noticeable generational shift, with the Halloween spirit particularly vibrant among parents and those aged 18 to 34. This demographic seems to embrace the holiday’s traditions, contributing to the overall spending trends.
Conclusion
As we delve into the numbers, it’s clear that Halloween remains a significant occasion for many Canadians, particularly families. While some may choose to abstain from spending, a substantial portion is ready to invest in the festivities, from costumes to candy. As a business and finance enthusiast, these trends are not just numbers; they reflect consumer behavior and spending patterns that can influence various sectors.
For those looking to capitalize on these trends, whether through retail or services, understanding the motivations behind Halloween spending could provide valuable insights into consumer engagement during this festive season.
Stay tuned for more updates on consumer habits and spending trends as we approach the holiday season!
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